(Image source from: Lingerie goes 'Fifty Shades of Grey'})
First a flick, then greeting cards, T-sharts, iPad covers and bathroom fixtures, E.L. James' erotica 'Fifty Shades of Grey' has surged as an inspiration for many in the recent times. And the latest to join the bandwagon is a lingerie maker.
A UK based lingerie maker, cashing in on the success of the novel, has launched a lingerie line for both sexes.
Designed by BlueBella, the designer lingerie collection includes boxers, camisoles, baby doll sets and lace button-up briefs.
Other merchandise, which has utilized the surge of interest ahead of the novel-based flick, in the market include greeting cards, T-shirts, iPad covers and even bathroom fixtures.
AW: Suchorita Dutta
